Recently I did some pitch work for everything5pounds.com… a pretty big e-com site with around 1.2 million social subscribers.
A new cutting edge e-com platform
After I completed UX work for Camden Market, E5P were interested for me to have a look at their current site and refresh the overall look and feel and user journey. I created a brand new look and feel for them, including improved navigation and user experience, and from initial discussions feedback has been extremely positive.
I designed the site ‘mobile first’ and responsive. My initial designs I presented to client were all responsive and mobile first layouts, created initially as Axure wireframes and high-fidelity Axure prototypes. My work involved a few days of competitor research and style guide creation to create the visual style.